Marketing People Are the Worst (Yes, we know. We are them.) We overuse words like “omnichannel.” We build dashboards you don’t understand. And half the time, you don’t know if we’re managing your ad campaigns or just tweeting inspirational quotes. We get it. That’s...
In the age of social media and short attention spans, an engaging video is worth its weight in gold. Just ask any business owner who has used a well-made video to promote their products or services. But what makes a good video? Here are three tips that have worked for...
We’re not here to write for the algorithm. We’re here to tell the truth. Whether it’s how much you should really be spending on ads, or why your fifth rebrand isn’t working, this blog is where we unpack the good, the bad, and the what-were-you-thinking of modern advertising.